Free text message templates for local businesses
Texts your customers will answer, ready to copy.
44 templates for review requests, appointment reminders, missed calls, estimates and seasonal check-ins. Fill in your name and link once, copy any of them.
Same day, after the job
Hi {first name}, thanks for having {business} out today. If you have a minute, a Google review helps the next person find us: {link}
132 characters
Short ask
Hi {first name}, it's {business}. Would you leave us a quick Google review? {link} Thank you.
93 characters
Names the technician
Hi {first name}, {technician} wrapped up at your place today. A Google review helps the whole crew: {link} Thanks from {business}.
130 characters
One reminder, three days later
Hi {first name}, {business} here. A quick nudge in case the review link got buried: {link} No reply needed if you've already left one.
134 characters
Dental or medical office
Hi {first name}, thank you for visiting {business} today. If you're happy with your care, a Google review helps others choose us: {link}
136 characters
Salon or spa
Hi {first name}, loved having you in at {business}. If you like the result, tell Google: {link} See you next time.
114 characters
Feedback, then the ask
Hi {first name}, how did we do today? Reply to this text with anything we should fix. If it all went well, a Google review would mean a lot: {link}
147 characters
Repeat customer
Hi {first name}, thanks for calling {business} again. Repeat customers keep us going. A Google review helps too: {link}
119 characters
No link yet
Hi {first name}, thanks for choosing {business}. If you have a moment, search "{business}" on Google and tap Write a review. Thank you.
135 characters
Booking confirmation
Hi {first name}, you're booked with {business} on {date} at {time}. Reply C to confirm or call us to change it.
111 characters
Arrival window
Hi {first name}, {business} is scheduled for {date} between {time} and {end time}. We'll text when we're on the way.
116 characters
Day-before reminder
Reminder from {business}: we're coming {date} at {time}. Reply C to confirm, or call us if that no longer works.
112 characters
Morning of
Good morning {first name}, {business} is on the schedule for today at {time}. Please keep the work area clear and pets secured.
127 characters
On the way
Hi {first name}, {technician} from {business} is on the way and should arrive in about {minutes} minutes.
105 characters
Running late
Hi {first name}, {business} here. The job before yours ran long. We now expect to arrive around {time}. Sorry for the wait.
123 characters
Reschedule offer
Hi {first name}, we need to move your {date} appointment with {business}. Does {alternate date} at {time} work? Reply with a yes or a better time.
146 characters
Missed appointment
Hi {first name}, we missed you at {time} today. Call or reply to {business} and we'll find a new time.
102 characters
Dental reminder
Hi {first name}, your appointment at {business} is {date} at {time}. Reply C to confirm. Arrive 10 minutes early if your insurance has changed.
143 characters
Salon reminder
Hi {first name}, see you at {business} on {date} at {time} with {stylist}. Reply C to confirm or call if you need to move it.
125 characters
Prep instructions
Hi {first name}, before {business} arrives on {date}: please clear access to the {equipment} and make sure someone 18 or older is home.
135 characters
Plain reply
Sorry we missed your call. This is {business}. How can we help? Reply here or we'll call you back shortly.
106 characters
After hours
Thanks for calling {business}. We're closed right now and open at {time}. Reply with what you need and we'll call first thing.
126 characters
On a job
Hi, this is {business}. We're on a job and couldn't pick up. Text us what's going on and we'll call back within the hour.
121 characters
Emergency line
This is {business}. If this is an emergency, call {emergency number} now. Otherwise reply here and we'll get back to you soon.
126 characters
Booking link
Sorry we missed you. This is {business}. You can book a time here: {link} or reply and we'll call you back.
107 characters
We called back
Hi, {business} tried calling you back. Reply with a good time to reach you and we'll try again.
95 characters
Voicemail received
Hi {first name}, {business} got your voicemail. We'll call you back by {time}. Reply here if sooner is better.
110 characters
Estimate sent
Hi {first name}, your estimate from {business} is ready: {link} Reply with any questions. No rush.
98 characters
Two-day check-in
Hi {first name}, {business} here. Did the estimate we sent on {date} make sense? Happy to walk through any line item.
117 characters
One-week follow-up
Hi {first name}, checking in on the quote from {business}. If the timing isn't right, just say so and we'll leave it with you.
126 characters
Ready to schedule
Hi {first name}, if you'd like to go ahead with the work {business} quoted, reply here and we'll get you on the calendar.
121 characters
Price hold ending
Hi {first name}, the pricing on your {business} estimate holds through {date}. Reply if you'd like to lock it in or need more time.
131 characters
Closing the loop
Hi {first name}, {business} here. If you went another way on the {job}, no problem. We'd still appreciate knowing so we can close the file.
139 characters
Payment options
Hi {first name}, {business} offers payment plans on jobs like yours. Reply if you'd like the details before deciding on the estimate.
133 characters
AC tune-up (spring)
Hi {first name}, {business} is booking AC tune-ups before summer. Reply TUNE or call to grab a spot. Reply STOP to opt out.
123 characters · marketing, consent required
Furnace check (fall)
Hi {first name}, it's {business}. Heating season is close. Reply HEAT to book a furnace check before the first cold night. Reply STOP to opt out.
145 characters · marketing, consent required
Freeze warning
Hi {first name}, {business} here. Temps drop below freezing {date}. Open cabinet doors under sinks and drip faucets overnight. Call us if a pipe freezes. Reply STOP to opt out.
176 characters · marketing, consent required
Water heater flush
Hi {first name}, it's been about a year since {business} flushed your water heater. Reply FLUSH to book the next one. Reply STOP to opt out.
140 characters · marketing, consent required
Panel and smoke detector check
Hi {first name}, {business} here. Daylight saving is a good time to test smoke detectors. Reply CHECK if you want us to look at the panel too. Reply STOP to opt out.
165 characters · marketing, consent required
Post-storm roof check
Hi {first name}, {business} is inspecting roofs after the {date} storm. Reply ROOF for a free look at yours. Reply STOP to opt out.
131 characters · marketing, consent required
Six-month cleaning
Hi {first name}, it's time for your cleaning at {business}. Reply BOOK or call and we'll find a time that works. Reply STOP to opt out.
135 characters · marketing, consent required
Rebook reminder
Hi {first name}, it's been six weeks since your last visit to {business}. Reply BOOK and we'll get you in with {stylist}. Reply STOP to opt out.
144 characters · marketing, consent required
Filter reminder
Hi {first name}, {business} here. Time to swap your air filter. Reply FILTER if you'd like us to drop off a replacement. Reply STOP to opt out.
143 characters · marketing, consent required
Gutter cleaning
Hi {first name}, leaves are down. {business} is booking gutter cleanings this month. Reply GUTTER to get on the list. Reply STOP to opt out.
140 characters · marketing, consent required
How to use them
1Type your details once
Put your first name, business name and link in the boxes at the top. Every template on the page fills in as you type.
2Pick a category
Review requests, appointment reminders, missed-call replies, estimate follow-ups, seasonal reminders. Each one is written for a different moment.
3Copy and send
Copy drops the filled text on your clipboard. Paste it into your phone, your CRM or your dispatch software.
4Change the words
Swap in how you actually talk. A text that sounds like you gets a reply; one that sounds like a vendor gets ignored.
The rules, in plain words
Four habits keep your number from getting blocked and your business out of trouble.
Get consent before marketing texts
Reminders about a job the customer booked are fine to send. Seasonal offers and tune-up pitches are marketing, and you need the customer's written or recorded yes before the first one. Keep a record of when and how they agreed.
Send during business hours
A text at 7am or 10pm reads as spam, and federal telemarketing rules limit when a marketing text may go out. Send during your own opening hours, in the customer's time zone, and you stay inside the line.
Honor STOP the same day
Every marketing template here ends with “Reply STOP to opt out.” When someone replies STOP, take them off the list before the next send. Appointment texts about a booked job can continue; marketing cannot.
One review ask per customer
Google bans offering anything for a review and bans asking only the customers you expect to be happy. Ask everyone, once, in the same words. One reminder a few days later is enough.
Questions
Are these templates free to use?
Yes. Copy as many as you want, edit them however you like, and use them in any texting tool. No sign-up, no email gate.
Why do some templates end with a STOP line and others not?
Texts about a job the customer already booked (confirmations, on-the-way updates, estimate replies) are transactional and do not need an opt-out line.
Seasonal and maintenance reminders sell a new service, which makes them marketing. Those need prior consent and an opt-out line on every message.
What do the braces mean?
Anything in braces, like {first name} or {date}, is a placeholder. The boxes at the top fill in first name, business and link. The rest you replace by hand, or let your texting software fill from its own fields.
Why keep a text under 160 characters?
Carriers split anything longer than 160 characters into several segments. Most phones stitch them back together, but some do not, and each segment usually costs a separate message credit. Most templates here fit in one.
Can I use these from my personal phone?
You can, but texts from a personal number cannot be shared with the office, do not keep a record of consent, and stop when you are on vacation. A business texting line or a review tool fixes all three.
Stop typing the review ask by hand.
Mark a job done. Two hours later, your customer gets a Google review ask in your words. If they forget, one reminder follows. $127 a month, first location included. No contract.
Or call (470) 824-5540